Abstract
Preparing students as potential future entrepreneurs has attracted great interest from both private and public sectors. In view of this, concerted efforts have integrated entrepreneurship into the curriculum. There are still deficiencies and gaps in teaching and preparing future entrepreneurs. This research considers experiential enterprise education, for undergraduate students at a post-1992 university in the North of England. Guest speakers and mentors were selected for expertise in the business world and intellectual and practical foundations of entrepreneurship and small business development. Students were given the opportunity of a real business experience, including planning, funding, developing services, marketing, and trading. Undergraduate students declare a range of expectations, beliefs, and prior experience concerning the world of business. Management of expectations is key to delivering a useful entrepreneurial experience.